Coca-Cola Company drawdown: 4.0% below the all-time high
Coca-Cola Company is 4.0% below its all-time high, set Aug 24, 2026 (as of market close, Sep 11, 2026). The chart shows every day as a percentage of the highest level reached up to that point: 100% means a fresh record, everything below is a drawdown.
- Below all-time high
- −4.0%
- 96.0% of ATH
- All-time high
- $91.99
- Aug 24, 2026
- Time below the high
- 18 days
- since Aug 24, 2026
- Worst-ever drawdown
- −69.1%
- Oct 4, 1974
- Longest underwater
- 16.2 yrs
- between all-time highs
- Today's level first reached
- Jul 29, 2026
- 44 days ago
- Last time this deep
- Jul 23, 2026
- in a previous episode
% of all-time high since 1970#
The classic underwater chart (drawdown curve), drawn as % of the all-time high — 100% is a fresh record, everything below it is time spent underwater. Basis and range are in the URL, so a particular view is a link.
The deepest drawdowns on record#
Every decline of 15% or more from an all-time high (price basis), deepest first.
| Peak | Trough | Depth | Peak → trough | Recovered by | Underwater |
|---|---|---|---|---|---|
| Mar 14, 1973 | Oct 4, 1974 | −69.1% | 1.6 yrs | Jul 11, 1985 | 12.3 yrs |
| Jul 14, 1998 | Mar 10, 2003 | −57.8% | 4.7 yrs | Oct 8, 2014 | 16.2 yrs |
| Aug 25, 1987 | Oct 19, 1987 | −41.4% | 55 days | Apr 4, 1989 | 1.6 yrs |
| Feb 21, 2020 | Mar 23, 2020 | −37.5% | 31 days | Jan 4, 2022 | 1.9 yrs |
| Jan 22, 1970 | May 25, 1970 | −26.0% | 4 mo | Dec 4, 1970 | 10 mo |
| Jun 13, 1997 | Oct 27, 1997 | −25.5% | 4 mo | Mar 9, 1998 | 9 mo |
| Jul 2, 1986 | Sep 19, 1986 | −24.8% | 3 mo | Feb 17, 1987 | 8 mo |
| Jul 19, 1990 | Aug 23, 1990 | −21.3% | 35 days | Dec 12, 1990 | 5 mo |
Price basis (no dividends) — the convention crash histories use. With dividends reinvested, recoveries arrive years earlier; switch the basis on the chart above to see it.
Drawdown vs what came next#
One dot per month since 1970: how far Coca-Cola Company stood below its all-time high, and the total return over the following 1, 5 and 10 years.
Read this with survivorship bias in mind: a single asset's history is one surviving sample, so past recoveries here say little about the odds ahead. Monthly windows also overlap heavily (they are not independent samples). Not investment advice.
FAQ#
- How far is Coca-Cola Company from its all-time high?
- Coca-Cola Company is currently 4.0% below its all-time high, set Aug 24, 2026 (as of market close, Sep 11, 2026). Prices only, the convention headlines use; with dividends reinvested the gap is usually smaller.
- What was the biggest Coca-Cola Company drawdown ever?
- The deepest decline on record in our data (since 1970) took Coca-Cola Company 69.1% below its prior high, bottoming Oct 4, 1974. The table on this page lists every major episode with its peak, trough and recovery date.
Methodology & related#
Daily data since -1 from KO; no free deep history exists for Coca-Cola Company — for a 150-year drawdown record see the S&P 500 drawdown page. The price basis excludes dividends; the total-return basis reinvests them; the real basis additionally deflates by CPI. See also returns by year. Past performance does not predict future returns; not investment advice.