DEO
$95.11+1.22%
as of close, Oct 16, 2026
☾ AH $95.11 +1.22%
Diageo plc total returns by year (including dividends)
As of market close, Oct 16, 2026
Diageo plc total returns by year (1992–2026)#
Calendar-year returns with each year's path and its dividend contribution (dividend return = total minus price return). Every year has a direct link you can bookmark or share.
| Year | Start price | End price | Path | Dividend | Total return |
|---|---|---|---|---|---|
| 2026YTD | $86.27 | $95.11 | 1.1% | +11.4% | |
| 2025 | $127.13 | $86.27 | 2.8% | -29.3% | |
| 2024 | $145.66 | $127.13 | 2.6% | -10.1% | |
| 2023 | $178.19 | $145.66 | 2.0% | -16.3% | |
| 2022 | $220.14 | $178.19 | 1.6% | -17.4% | |
| 2021 | $158.81 | $220.14 | 3.1% | +41.7% | |
| 2020 | $168.42 | $158.81 | 2.4% | -3.3% | |
| 2019 | $141.80 | $168.42 | 2.6% | +21.4% | |
| 2018 | $146.03 | $141.80 | 2.4% | -0.5% | |
| 2017 | $103.94 | $146.03 | 3.6% | +44.1% | |
| 2016 | $109.07 | $103.94 | 2.7% | -2.0% | |
| 2015 | $114.09 | $109.07 | 2.9% | -1.5% | |
| 2014 | $132.42 | $114.09 | 2.4% | -11.4% | |
| 2013 | $116.58 | $132.42 | 2.8% | +16.4% | |
| 2012 | $87.42 | $116.58 | 3.6% | +37.0% | |
| 2011 | $74.33 | $87.42 | 4.0% | +21.6% | |
| 2010 | $69.41 | $74.33 | 3.9% | +11.0% | |
| 2009 | $56.74 | $69.41 | 5.2% | +27.5% | |
| 2008 | $85.83 | $56.74 | 2.2% | -31.7% | |
| 2007 | $79.31 | $85.83 | 3.5% | +11.8% | |
| 2006 | $58.30 | $79.31 | 4.6% | +40.7% | |
| 2005 | $57.88 | $58.30 | 3.7% | +4.4% | |
| 2004 | $52.86 | $57.88 | 4.3% | +13.8% | |
| 2003 | $43.80 | $52.86 | 4.9% | +25.6% | |
| 2002 | $46.27 | $43.80 | 2.8% | -2.5% | |
| 2001 | $44.38 | $46.27 | 3.4% | +7.6% | |
| 2000 | $32.00 | $44.38 | 5.6% | +44.3% | |
| 1999 | $46.25 | $32.00 | 2.1% | -28.7% | |
| 1998 | $37.88 | $46.25 | 4.4% | +26.5% | |
| 1997 | $31.63 | $37.88 | 0.0% | +19.8% | |
| 1996 | $28.75 | $31.63 | 0.0% | +10.0% | |
| 1995 | $25.00 | $28.75 | 0.0% | +15.0% | |
| 1994 | $27.63 | $25.00 | 0.0% | -9.5% | |
| 1993 | $28.13 | $27.63 | 0.0% | -1.8% | |
| 1992 | $32.63 | $28.13 | 0.0% | -13.8% |
- Annualized
- +6.1%
- 1992–2026
- Average year
- +7.7%
- 34 full years
- Best year
- +44.3%
- 2000
- Worst year
- -31.7%
- 2008
- Positive years
- 19/34
- 56% up
Annualized (CAGR)
+6.1%
1992–2026
Average year
+7.7%
34 full years
Best year
+44.3%
2000
Worst year
-31.7%
2008
Positive years
19/34
56% up
Total return by period#
Annual
-40%-20%0%20%40%
1992-14%'92
1993-1.8%
1994-9.5%
1995+15%'95
1996+10%
1997+20%
1998+26%'98
1999-29%
2000+44%
2001+7.6%'01
2002-2.5%
2003+26%
2004+14%'04
2005+4.4%
2006+41%
2007+12%'07
2008-32%
2009+28%
2010+11%'10
2011+22%
2012+37%
2013+16%'13
2014-11%
2015-1.5%
2016-2.0%'16
2017+44%
2018-0.48%
2019+21%'19
2020-3.3%
2021+42%
2022-17%'22
2023-16%
2024-10%
2025-29%'25
2026+11%
Methodology#
Total returns, dividends reinvested, measured on DEO. Annualized return is the compound annual growth rate; the current year is year-to-date. Past performance does not predict future returns.
FAQ#
- What is Diageo plc's average annual return?
- Since 1992, Diageo plc (DEO) has returned about 6.1% a year (the compound annual growth rate) and an average calendar-year return of 7.7%.
- What were Diageo plc's best and worst years?
- Over 1992–2026, the best year was 2000 (+44.3%) and the worst was 2008 (-31.7%).
- How often is Diageo plc up in a year?
- 19 of the 34 full years since 1992 were positive — about 56% of the time.
More on Diageo plc
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