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DEO
$95.11+1.22%
as of close, Oct 16, 2026
☾ AH $95.11 +1.22%
Diageo plcStock · Consumer StaplesMSCI EAFE 0.2%MSCI World 0.05%MSCI ACWI 0.05%
PeersWMTCOSTKOPEPPGPM

DEO return calculator

Your investment#

How much
$
All at once, on the start date
Pick start & end dates10 years
Key datesStart at a well-known dateRecentMarket topsMarket bottomsEvents
Bought at that day's close
Key datesEnd at a well-known dateMarket topsMarket bottomsEvents
Latest close, Oct 16, 2026

Or drag the slider to set start and end dates

1991 to today, log scale
2008 crisisCovid
19952005Oct 2016Today
Options

Result#

$1,000Oct 17, 2016$1,126Oct 16, 20261.1× 

$1,000 invested in DEO on October 17, 2016 was worth $1,126 on October 16, 2026, with dividends reinvested.

That’s 1.2% a year compounded (CAGR) over 10 years: 1.1 times your money.

Over the same dates the same $1,000 would be worth $4,208 in the S&P 500 and $6,511 in the Nasdaq-100: DEO trailed both the S&P 500 and the Nasdaq-100.

Price only$883if dividends were spent
Biggest fall−63.4%Jan 4, 2022 to Mar 24, 2026
At a flat 5% a year$1,629a savings account's rate
Gain$126on $1,000 put in

How this period ranks#

Better than 5% of all 300 periods of 10 years since 1991.

Your dates
−40%0%50%
Worst: −1.2% a year, Mar 2016 to Mar 2026Best: 17.2% a year, Mar 2009 to Mar 2019
One scale for every length, so longer periods bunch up. Point at a bar.

Growth of $1,000 in DEO, October 17, 2016 to October 16, 2026#

Your $1,000$Your buySame plan in the S&P 500The highA low
Lowest value$849 · Mar 2026Highest value$2,321 · Jan 2022$
$2,000$3,000$4,000$1,126
20182020202220242026

How far DEO was below its previous high. The biggest fall: −63.4% from Jan 4, 2022 to Mar 24, 2026, not back to the high by the end date.

−63.4% from its high
high−63%

Your one buy. $1,000 on October 17, 2016, worth $1,126 on October 16, 2026. Pick Monthly or Yearly to see a plan's buys.

1.1×paid

What $1,000 would be worth on October 16, 2026, by start date#

Each point is the same amount invested that day and held to October 16, 2026, dividends reinvested. Above the line it made money.

Your start
$500$1,000$2,000$5,000$10k
1995200020052010201520202025

$1,000 invested in DEO, by year#

Started on each year's first close and held to Oct 16, 2026, dividends reinvested.

StartedWorth Oct 16, 2026MultipleA year (CAGR)
2017$1,1631.2×1.6%
2018$8150.81×−2.3%
2019$8270.83×−2.4%
2020$6770.68×−5.6%
2021$6890.69×−6.2%
2022$4880.49×−13.9%
2023$6000.60×−12.6%
2024$7160.72×−11.3%
2025$7940.79×−12.2%
2026$1,1031.1×—

Methodology#

A buy is made at the start date's close, or the next session's when the market was closed that day, and valued at the end date's close; a monthly or yearly plan buys on the same day of each month or year. "Dividends reinvested" uses split- and dividend-adjusted closes (a standard total-return approximation; taxes and fees excluded). "Price-only" uses split-adjusted closes. DEO data begins November 11, 1991; values as of October 16, 2026 and refresh daily. The ranking compares month-end to month-end periods. Past performance does not predict future returns; not investment advice.

See the live DEO chart and fundamentals on the DEO quote page or the S&P 500 return calculator.

FAQ#

How much would $1,000 invested in DEO be worth today?
$1,000 invested in DEO on October 17, 2016 would be worth $1,126 on October 16, 2026, with dividends reinvested — 1.2% a year compounded (CAGR).
How far back does the DEO calculator go?
DEO data begins November 11, 1991, with a close every session. Pick any start and end date in that span — 34 years, 11 months of history.
Does this include dividends?
Yes. The default "dividends reinvested" view uses split- and dividend-adjusted closing prices — a standard total-return approximation that excludes taxes and fees. A price-only view (split-adjusted, no dividends) is also available.