ChartRow logo
ChartRow
Stocks and ETFs
Sign in
NKE
Nike Inc.Stock · Consumer Discretionary
$44.09+$1.03 (+2.39%)as of market close, Jul 2, 2026
CompareTSLAAMZNHDAZOBKNGACN

How Nike makes money

Fiscal year

How does Nike make money? This Sankey traces every dollar of revenue through the income statement — into cost of revenue, R&D, SG&A, and taxes — and shows what's left as profit. Pick any fiscal year. Straight from SEC filings.

Nike Inc. · FY2025 · year ended 2025-05-31
Revenue$46.3BGross profit$19.8B · 43%Cost of revenue$26.5B · 57%Operating income$3.9B · 8%Operating expenses$16.1B · 35%SG&A$16.1B · 35%Net income$3.2B · 7%Income tax$666M · 1%Footwear$31.0B · 67%Apparel$13.0B · 28%Sporting Equipment$2.2B · 5%

Each fiscal year from SEC filings. Percentages are share of revenue, so the green profit nodes read directly as gross / operating / net margin. Line items a company doesn't break out are derived from their siblings so the flows balance; small residuals show as “Other.” For informational purposes only.