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ULTA
Ulta Beauty Inc.Stock · Consumer DiscretionaryS&P 500 0.0%
$475.27−$2.69 (-0.56%)as of market close, Jul 24, 2026
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How Ulta Beauty makes money

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How does Ulta Beauty make money? This Sankey traces every dollar of revenue through the income statement — into cost of revenue, R&D, SG&A, and taxes — and shows what's left as profit. Pick any fiscal year, recent quarter, or the trailing twelve months. Straight from SEC filings.

Ulta Beauty Inc. · FY2025 · year ended 2026-01-31
Revenue$12.4BGross profit$4.8B · 39%Cost of revenue$7.5B · 61%Operating income$1.5B · 12%Operating expenses$3.3B · 27%SG&A$3.3B · 27%Net income$1.2B · 9%Income tax$374M · 3%

Each fiscal year from SEC filings. Percentages are share of revenue, so the green profit nodes read directly as gross / operating / net margin. Line items a company doesn't break out are derived from their siblings so the flows balance; small residuals show as “Other.” For informational purposes only.