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SO
Southern Company (The)Stock · Utilities
$97.95+$2.83 (+2.98%)as of market close, Jul 2, 2026
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If you invested $1,000 in SO — what it would be worth today

If you invested in SO

A $1,000 investment in Southern Company (The) (SO) in January 2016 would be worth $3,082 as of July 2026 with dividends reinvested11.4% a year. Use the dropdowns above to try any amount, ticker, or starting month back to December 1981.

Over the same period, the same $1,000 would be worth $4,545 in the S&P 500 (SPY) and $7,377 in the Nasdaq-100 (QQQ). SO trailed both the S&P 500 and the Nasdaq-100 over that period.

Worth today
$3,082
Multiple
3.1×
Annualized
11.4%/yr
Max drawdown
-24.8%
1/31/2020 – 6/30/2020
Same $ in SPY
$4,545

Growth of $1,000 in SO since January 2016#

monthly
SO$3,082SPY$4,545
201620212026

Southern Company (The) (SO). Total return approximated via dividend- and split-adjusted closes (no taxes or fees). Not investment advice.

Growth of $1,000 in SO by starting month#

$806$1.6K$2.4K$3.2K
'16'18'20'22'24'26

$1,000 invested in SO, by starting year#

Invested inWorth todaySame in QQQMultipleAnnualized
2016$3,082$7,3773.1×11.4%
2017$2,919$6,0992.9×12.0%
2018$3,055$4,4443.1×14.2%
2019$2,692$4,4392.7×14.3%
2020$1,778$3,3801.8×9.4%
2021$2,037$2,3372.0×14.0%
2022$1,658$2,0151.7×12.1%
2023$1,639$2,4651.6×15.5%
2024$1,533$1,7301.5×19.3%
2025$1,225$1,3731.2×15.4%

Methodology#

Investments are assumed made at the first trading day's close of the chosen year. "Dividends reinvested" uses split- and dividend-adjusted closes (a standard total-return approximation; taxes and fees excluded). "Price-only" uses split-adjusted closes. SO data begins December 1981; values as of July 2026 and refresh daily. Past performance does not predict future returns; not investment advice.

See the live SO chart and fundamentals on the SO quote page or compare with the same investment in SPY.

FAQ

How much would $1,000 invested in SO be worth today?
A $1,000 investment in Southern Company (The) (SO) in January 2016 would be worth about $3,082 as of July 2026, with dividends reinvested. That works out to about 11.4% a year.
How far back does the SO calculation go?
SO data begins December 1981. You can pick any starting month from then to the present and see what your investment would be worth today.
Does this include dividends?
Yes. The default "dividends reinvested" view uses split- and dividend-adjusted closing prices — a standard total-return approximation that excludes taxes and fees. A price-only view (split-adjusted, no dividends) is also available.