How Warby Parker makes money

Period

FY2025

How does Warby Parker make money? This Sankey traces every dollar of revenue through the income statement — into cost of revenue, R&D, SG&A, and taxes — and shows what's left as profit. Pick any fiscal year, recent quarter, or the trailing twelve months. Straight from SEC filings.

Warby Parker Inc. · FY2025 · year ended 2025-12-31

Revenue$876MGross profit$471M · 54%Cost of revenue$401M · 46%Operating income$0 · 0%Operating expenses$476M · 55%SG&A$476M · 55%Net income$0 · 0%Income tax$0 · 0%Eyewear Products$719M · 82%Contacts Products$97M · 11%Services & Other$56M · 6%Shipping & Handling$4M · 0%

Each fiscal year from SEC filings. Percentages are share of revenue, so the green profit nodes read directly as gross / operating / net margin. Line items a company doesn't break out are derived from their siblings so the flows balance; small residuals show as “Other.” For informational purposes only.