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TAP
Molson Coors Beverage CompanyStock · Consumer StaplesS&P 500 0.0%
$40.96+$0.92 (+2.30%)as of market close, Jul 24, 2026
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TAP drawdown: 63.2% below the all-time high

Molson Coors Beverage Company (TAP) is 63.2% below its all-time high, set Oct 14, 2016 (as of market close, Jul 24, 2026). The chart shows every day as a percentage of the highest level reached up to that point: 100% means a fresh record, everything below is a drawdown. "All-time" means since our price data begins (1975).

Below all-time high
−63.2%
36.8% of ATH
All-time high
$111.3
Oct 14, 2016
Time below the high
9.8 yrs
since Oct 14, 2016
Worst-ever drawdown
−70.7%
Sep 25, 2020
Longest underwater
11.1 yrs
between all-time highs
Today's level first reached
Feb 13, 2007
19.4 yrs ago
Last time this deep
never before
no prior −63.2% episode

% of all-time high since 1975#

The classic underwater chart (drawdown curve), drawn as % of the all-time high — 100% is a fresh record, everything below it is time spent underwater.

Basis
Range
All-time high = 100%40%60%80%
TAP close · log scale10.0020.0050.00100.0
19801990200020102020

% of all-time high on the price basis — the all-time high considers the full history of TAP, including years before the visible window. Dividends are excluded on this basis (the convention headlines use).

The deepest drawdowns on record#

Every decline of 15% or more from an all-time high (price basis), deepest first.

PeakTroughDepthPeak → troughRecovered byUnderwater
Oct 14, 2016Sep 25, 202070.7%3.9 yrsnot yet9.8 yrs+
Aug 4, 1975Dec 20, 197857.7%3.4 yrsMay 29, 198610.8 yrs
Jun 30, 1986Dec 15, 199352.6%7.5 yrsJul 29, 199711.1 yrs
Jun 5, 2008Mar 16, 200946.9%9 moApr 2, 20145.8 yrs
Dec 28, 2000Sep 24, 200146.0%9 moJan 30, 20076.1 yrs
Jan 29, 1999Mar 7, 200039.4%13 moJun 14, 200016 mo
Nov 10, 1997Jan 9, 199827.1%2 moAug 17, 19989 mo
Oct 31, 2007Jan 25, 200823.2%3 moMay 13, 20086 mo

Price basis (no dividends) — the convention crash histories use. With dividends reinvested, recoveries arrive years earlier; switch the basis on the chart above to see it.

Drawdown vs what came next#

One dot per month since 1975: how far TAP stood below its all-time high, and the total return over the following 1, 5 and 10 years.

1950–19992000–today
-10.0%+0.0%+10.0%+20.0%+30.0%100%80%60%40%% of all-time high at the start month (ATH on the left)today (−52.5%)

Read this with survivorship bias in mind: TAP is on this chart precisely because it survived — the many stocks that fell this far and never recovered (or were delisted) aren't on anyone's chart, so past recoveries here say little about the odds ahead. Monthly windows also overlap heavily (they are not independent samples). Not investment advice.

FAQ

How far is TAP from its all-time high?
TAP is currently 63.2% below its all-time high, set Oct 14, 2016 (as of market close, Jul 24, 2026). Prices only, the convention headlines use; with dividends reinvested the gap is usually smaller.
What was the biggest TAP drawdown ever?
The deepest decline on record in our data (since 1975) took the stock 70.7% below its prior high, bottoming Sep 25, 2020. The table on this page lists every major episode with its peak, trough and recovery date.

Methodology & related#

Daily closing prices since 1975 (split-adjusted). "All-time" means since our price data begins — TAP may have traded earlier. For a 150-year index drawdown record see the S&P 500 drawdown page. The price basis excludes dividends; the total-return basis reinvests them; the real basis additionally deflates by CPI. See also returns by year, 150 years of returns and the rolling-returns explorer. Past performance does not predict future returns; not investment advice.