How Cracker Barrel Old Country Store makes money

Period

FY2026

How does Cracker Barrel Old Country Store make money? This Sankey traces every dollar of revenue through the income statement — into cost of revenue, R&D, SG&A, and taxes — and shows what's left as profit. Pick any fiscal year, recent quarter, or the trailing twelve months. Straight from SEC filings.

Cracker Barrel Old Country Store Inc · FY2026 · year ended 2026-07-31

Revenue$3.3BGross profit$2.3B · 69%Cost of revenue$1.0B · 31%Operating income$0 · 0%Operating expenses$2.3B · 69%SG&A$211M · 6%Other opex$2.1B · 63%Pre-tax income$32M · 1%Other income$32M · 1%Net income$32M · 1%Restaurant$2.7B · 81%Retail$617M · 19%

Each fiscal year from SEC filings. Percentages are share of revenue, so the green profit nodes read directly as gross / operating / net margin. Line items a company doesn't break out are derived from their siblings so the flows balance; small residuals show as “Other.” For informational purposes only.